Natural Family Photography in Clapham, SW London
Unposed Family Moments in the Heart of Clapham
Capturing the warmth, laughter, and love of your family in timeless, natural portraits. I create relaxed, memorable photography sessions that celebrate your family’s unique story.
Serving Clapham, Tooting, Wimbledon, and surrounding areas, I bring a personal, caring approach to every shoot so your family memories are captured with authenticity and heart.
meet your family photographer.
Hi, I’m Irma, an award-winning family & newborn photographer working all across London. I create natural, storytelling images that reflect who you are as a family.
Whether we're at home, wandering Clapham Common, or exploring the bandstand, my goal is to quietly capture the moments you’ll want to return to - unplanned, wholehearted, and real. I might give you gentle directions, but I mainly follow what’s happening, blending into the day.
As a mum myself, I know how quickly those early newborn days pass by in a blur, which is why it feels so important to have them documented.
Kind words from families
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“I had a great experience with Irma for a photoshoot with my newborn and four year old. She was really personable, put us all at ease and got us some great shots of the early days of our life as a little family of three. Thank you!” - Nieve
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“Irma was a delight to work with. She responded quickly to our enquiry and scheduled a photoshoot that fit with our schedule. She put us at complete ease and captured treasured memories that we will cherish for a lifetime. Nothing was too much for her and we look forward to marking more milestones further down the line.” - Zaza
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“Irma is so talented. Her photos are snapshots of real family life and I couldn't love them more. She made us feel completely relaxed and made normal family life beautiful. I can't wait to share the photos with our loved ones.” - Sara
WHY FAMILIES CHOOSE ME
✔️ No Studio, No Stress. I come to you, so everyone stays relaxed and real
✔️ Baby-Led & Child-Friendly. Sessions move at your pace, with plenty of breaks and play
✔️ Natural, Artistic, Documentary Style. No stiff posing or props, just honest, beautiful storytelling
✔️ Authentic Memories. Family photographs that capture feeling, not just faces
Faqs
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Absolutely! I love including your pets and additional family members, just let me know in advance so we can plan the session accordingly.
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Yes! Many families love starting at home for natural lifestyle shots and then heading to a favourite park, playground, or countryside location for outdoor images. This gives a great mix of candid and scenic photos.
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I’m flexible! If the weather is truly awful on your scheduled day, we can easily reschedule to another date so you still get beautiful outdoor family photos in the best possible conditions.
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Sessions typically run 1.5–2 hours, giving plenty of time for children to warm up, explore, and for natural, relaxed moments to unfold.
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Wear whatever makes you feel comfortable and confident! There’s no need for coordinated outfits, the most important thing is that your family feels like themselves. Simple, natural clothing that allows you to move, play, and enjoy the session works best. Of course, if you’d like to coordinate your outfits, that’s perfectly fine too.
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You’ll normally receive your fully edited images via a private online gallery within 2–3 weeks of your session. During busier periods, such as Christmas and summer, it may take closer to a month.
ready to book your CLapham family photo sessioN?
If you're looking for a family photographer in Clapham who takes a natural, observational approach, I’d love to hear from you.
I book a limited number of sessions each month to keep things calm and flexible. Get in touch to check availability, especially during spring and autumn when Clapham’s parks are at their best.
Quiet, Natural Family Photography in Clapham
I regularly photograph families in Clapham and know the area well - from quiet homes to weekend strolls on the Common. Whether it’s your home in Clapham Old Town or a morning walk through the Common, I focus on capturing genuine, unfiltered moments that reflect your family as it is.
A Relaxed, Documentary Approach
My sessions are built around your pace. I don’t set a script or try to make kids perform. Instead, I work quietly in the background, photographing the connections, routines, and tiny in-between moments that often go unnoticed. We might spend time at home, step outside to a local green space, or just follow wherever your children want to lead us.
Photographing Families Across Clapham & SW London
From Clapham North to Abbeville Road, I’ve photographed families in townhouses, flats, gardens and public parks. My work is rooted in familiarity with South West London - its light, rhythm and lived-in beauty. If you’re near Clapham Common, I’ll likely suggest letting the children explore while I document freely in the background.